![]() ![]() in Political Science/Public Service from the University of Colorado, Boulder. from Santa Clara University School of Law and her B.A. Prior to that, Janette was a Partner at Robins, Kaplan LLP, a large national firm, and practiced in their Orange County and San Francisco, California offices for over 12 years. Prior to joining the firm, Janette was a Partner in the trial practice group at Davis Graham & Stubbs, LLP in Denver for over 15 years. Janette also has experience challenging and defending federal natural resource agency decisions, NEPA compliance, and consulting on the Endangered Species Act, the National Historic Preservation Act and the Oil Pollution Control Act. Janette has substantive experience in a wide range of legal disputes including breach of contract, fraud and misrepresentation, breach of fiduciary duty, business torts, Consumer Protection Act claims, employment, class action litigation, product liability, insurance coverage and bad faith litigation, and state and federal bid protests. She has worked with individual, small, mid and large cap market clients in a variety of industries, including manufacturing, commercial real estate, health care, insurance, retail, food and beverage, finance, oil and gas and mining. Janette has over 25 years of experience representing clients in complex commercial litigation and providing strategic counselling and advice for the efficient and effective resolution of disputes. ![]() Ferguson has joined the firm as a Director and Shareholder, effective June 8, 2016. After all, don’t you want your brand to be the absolute best it can be?ĭuring this talk, Janette will showcase the 3 Things You Must Have In-Place to be a newsworthy media guest.Denver, Colorado (June 10, 2016) – Lewis, Bess, Williams & Weese, P.C. You need captivating content clear and concise messaging and you need to shine. Whether you dream of dazzling audiences with your marketing message, being featured in print, radio, TV, pod & webcasts, making your own quality videos & LIVES on Zoom or social media, launching a YouTube channel or podcast and growing your following, to get results, you must be confidant, in-control, and well-prepared. That’s not the way it works in the media engagements where you only have seconds to get your message across effectively and where if you show-up unprepared, you can easily be taken out of context, misquoted, or put on the spot - amounting to a wasted golden opportunity for publicity & exposure that you might never get back. ![]() Your best-friend doesn’t care what you look like and no matter how many glasses of wine you toss back, knowing you and your story, can still figure out what you’re trying to say. Talking to the media isn’t the same as having a conversation with your best-friend. But every time you go on camera for a media, pod or webcast interview or when you make videos/LIVES from your computer or phone or on Zoom, you risk your reputation. Media placements have never been more important for both start-ups and established businesses. Keynote: Why Aren’t You In the Media or Making Media Part of Your Marketing Plan? 14% of people believe what they read on social media.Ĩ3% of people believe what they see or read about in the media. ![]()
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